Client Resources

In A Candidate Scarce Market Place How Do You Ensure That You Are Attracting Candidates- it's the only way to keep your clients coming back

The market is now firmly candidate driven and quality individuals with high demand skill sets are increasingly likely to be inundated with job offers.

With this background it is more important than ever that Recruitment firms review all aspects of their strategy to ensure that they have every opportunity to impress prospective candidates.

This topic, which can be broken down into several key areas:

The internet offers a unique capability - interactive communication. Harness the power of the Internet to raise awareness of your organisation establish and maintain communication with potential candidates and clients. The reward for choosing this strategy over simply posting jobs online is reaching today's most coveted candidates — passive job seekers.

It may seem that as managers in the recruitment industry that you perfect consultants would be consultants gaining more business, being hungry and thriving on financial targets met and exceeded.

With all that concentration on new business there can be the danger of leaving current and past clients and candidates in a dust storm of new activity. How we you address this whilst still driving the business forward by getting your consultants to perform in all areas necessary to achieve growth.

When you make the effort to create a compelling employer brand, you save yourself the work of trying to convince candidates that you are an employer of choice. With a compelling employer brand, your reputation acts like a huge talent magnet, drawing the best, most talented people to your organization. To enjoy the benefits of a compelling employer brand, you need to deliver a unique and attractive work experience — that is, a branded work experience — that sets you apart in the market. 

Finding the Salesperson in recruiters
 
Highly successful sales people have the following characteristics, so do top level recruiters
• High egos
• Highly self disciplined
• Ability to stay focused
• Persistent, perseverant, resilient
• Highly money motivated
• Above-average intelligence
• Creative and able to think on their feet
• Very high self esteem
• Want to be the centre of attention; love to be stroked

When looking for good sales skills in recruiters "How do you test for that???"

LinkMe can put clever recruiters in touch with candidates who are carefully managing their careers.

LinkMe.com.au  is a next generation online career management tool creating a candidate world with over 45,000 members and growing.  Candidates nominate whether they are actively looking for work and lets recruiters tap into a hidden candidate pool. 

LinkMe works by growing candidates through activity centered around eDM, exposure on partner sites, communications, search engine optimisation and PR. 

Candidates register their details and upload their resumes to become LinkMe members at no cost.  Regular communications prompt members to update their resumes and remain fresh in the market place.

Once inside the member area they can maximise their potential by building an online network to leverage opportunities through the connections they have. 

Assessment tools like AssessMe and AssessMe Platinum allow members to develop a career profile and make informed decisions about their future. These profiles can be attached to member resumes to enrich their offering to recruiters.

Member blogs are a new LinkMe initiative allowing members to connect a "career diary" to their resume.  Recruiters can get a more rounded impression of the candidate they are interested in as resumes can be somewhat limited in the day to day functioning of a job.

The LinkMe model cuts the cost of sourcing qualified candidates with a range of cost effective solutions to suit a variety of business requirements.  Easy to use, recruiters can save time with access to a fresh pool of fresh candidates using very sophisticated technology, to find candidates by experience, qualification and by location.

With the shortage of good recruiters continuing into 2006 you ability to attract great candidates becomes paramount. Being perceived as an Employer of Choice will put you ahead of the competition.

There are a range of practices that you can put in place to increase your employer status, but the most important starting point is to work out exactly where you are now.

If you can't measure it you can't manage it, and you need to establish your place in the market and make a commitment to improving that position. In reality, though, being an employer of choice is a difficult a difficult status to obtain, but your position as an employer is measurable.

Here are some ways to assess your position in the how far you have come in the employer-of-choice ladder.

When you interview candidates for a recruitment role in your organisation, do you paint a picture that is not quite true to entice a great candidate to join your firm?

This is a little tongue in cheek, but the message is poignant.