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Why is a good memory so essential for success for in the recruitment industry?
http://www.markerconsulting.com/articles/132/1/Why-is-a-good-memory-so-essential-for-success-for-in-the-recruitment-industry/Page1.html
By Joe McLean
Published on 3/07/2007
 

One of the most important assets you can have in the recruitment industry is a good memory. Between meeting candidates, visiting clients, taking enquiries about roles and organizing interviews, even the most organized industry professionals can find that details slip their mind. A good memory is an essential prerequisite for a consultant in the recruitment industry as it ties together many of the threads that make an individual successful.

A consultant's measures of success include their attention to detail, rapport building skills and ability to generate new business opportunities through networking. Indirectly it is an individual's memory that affects the quality of the service they deliver and ultimately their ability to achieve sustainable outcomes and repeat business in their chosen field.


Attention to Detail

'Attention to detail' is essential to success in recruitment. The ability to instantly recall relevant and specific details in a beneficial context is a skill that certainly takes practice.

For example, a good consultant will always provide as much detail and information to a candidate to prepare them for an interview with a client. An example of this might be to advise on the appropriate dress code of the organization so they can dress accordingly for the interview. Taking note of the attire of the company's employees during client visits and other interactions will provide a valuable insight into the expectations and calibre of candidate they seek. Recalling this detail when preparing a candidate is an excellent example of the benefits of attention to detail and good memory.

The same importance should also be attached to the details of your candidates. While on paper your candidate may seem like a great fit for a role – it is the ability to recall outside factors that will lead to a more fulfilling role for your candidate and sustainable outcome for the consultant. For example if your candidate is the primary care-giver to children it is important to take into account the hours of work, childcare, family leave etc to get the best result.


Rapport
A good memory is essential for building a strong rapport with your clients and candidates. Unfortunately candidate databases tend to de-humanise the recruitment process and the best consultants are those that can recall the face and details of the people they are regularly speaking with. A good method to improve your memory with regards to your candidates is to have candidate files at your fingertips. Noting as much identifying information as it is provided will assist you to recall meeting that candidate and the relevant details of that meeting. Referring to personal details such as children's names, birth-dates, hobbies etc as the relationship develops will ensure they are loyal and contact you in the future if they are looking for a career change. This will also ensure a positive experience for them which they will be happy to recommend to others, resulting in referral business. Many candidates also become clients and having this rapport will ensure you the first one they call when they looking to hire staff.

The same is true with building a rapport with your clients. It is always beneficial to meet a client in person as often people can just become a voice on the telephone or an email address. After meeting a client for the first time it is always important to recall several details in order to humanize the process of dealing with them in the future. For example looking at someone's desk can reveal a lot about them – for example observing which football team they support is a great way to build an initial rapport and if their memory is as good as yours then they will also remember you!


Networking
A good memory is also an essential tool of the trade for recruitment consultants as networking plays a significant role in an individual's success. It is always important to have a strong group of professional contacts as they will be able to provide you with industry news and introduce you to new potential clients. The ability to recall information if your clients have queries will make you an expert in your chosen field and enhance the value you can offer to your clients.

The inability to recall a person's name, for example at an industry event, can not only be embarrassing but also commercially detrimental to your future business. When meeting a potential client or industry contact it is extremely important to remember their name and details of their role. When meeting someone for the first time it is often beneficial to use their name in a sentence as soon as possible. This will show that you have noted their name and also ensure that you have it correct. It is also often a good practice to associate their name with some relevant information – for example where they work or where you met them. This will assist you in future should you introduce this person to others.

Unfortunately there are rarely structured days in the recruitment industry and the ability to 'think on the run' and recall details while multitasking is a key quality to success. Everybody has a different memory or different methods they like to use to recall significant information. It is important to find a system that works for you individually and the good news is that a memory can be improved!